Introduction: The use of radio Παραγωγή ραδιοφωνικών spots, brief promotions aired on radio terminals, has verified to be an impactful way to reach a target audience and advertise a product or service. As technology continues to breakthrough, διαφημιστικο σποτ new and innovative methods to create radio spots have emerged, supplying businesses with even more opportunities to link with their clients. Methods: For this research, a sample of 1000 participants was selected from different group teams. Individuals were asked to listen to a collection of radio spots that were created using various methods and designs. After listening to the radio places, Ραδιοφωνικα σποτ participants were asked to submit a survey that evaluated their perception of the advertisements, their chance to buy the service or product being promoted, μηνυματα για τηλεφωνικα κεντρα and ραδιοφωνικα σποτ their total brand Παραγωγή ραδιοφωνικών spots understanding. Results: The outcomes of the research revealed that new radio places had a substantial effect on customer actions and brand name recognition.